Privacy Policy

Last updated: June 2026

3.1 Who We Are

Funky Golf is a trading name of Smart Solutions Europe Ltd, a company registered in England and Wales (Company No. 16015262), with registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. We operate the online store at www.myfunkygolf.com.

For data protection purposes, Smart Solutions Europe Ltd is the Data Controller. You can contact us at paul@myfunkygolf.com.

3.2 What Personal Data We Collect

We collect and process the following categories of personal data:

  • Identity data: your name, username or similar identifier
  • Contact data: billing address, delivery address, email address and telephone number
  • Financial data: payment card details processed securely via our payment provider — we do not store full card numbers
  • Transaction data: details of products you purchase and payments made
  • Technical data: internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types, operating system and platform
  • Profile data: your purchase history, preferences and feedback
  • Marketing and communications data: your preferences for receiving marketing from us
  • Usage data: information about how you use our website

3.3 How We Collect Your Data

  • Directly from you when you create an account, place an order, subscribe to our newsletter or contact us
  • Automatically through cookies and tracking technologies when you browse our website
  • From third parties such as analytics providers, payment processors and advertising networks

3.4 Legal Basis for Processing (UK GDPR / EU GDPR)

  • Performance of a contract: processing your order, managing delivery, handling returns
  • Legal obligation: fraud prevention, accounting, tax compliance
  • Legitimate interests: improving our website and services, preventing fraud, direct marketing to existing customers (where permitted)
  • Consent: sending marketing emails and newsletters (you may withdraw consent at any time)

3.5 How We Use Your Data

  • To process and fulfil your orders, including payment and delivery
  • To manage your customer account
  • To send transactional emails (order confirmation, dispatch notification, returns updates)
  • To send marketing communications where you have consented or we have a legitimate interest
  • To personalise your shopping experience
  • To improve our website, products and services
  • To comply with legal and regulatory obligations
  • To detect and prevent fraud and abuse

3.6 Data Retention

  • Order and transaction records: 7 years (legal and tax obligation)
  • Customer account data: retained while your account is active, deleted within 30 days of account deletion request
  • Marketing preferences: until you unsubscribe or withdraw consent
  • Browsing and analytics data: as set out in our Cookie Policy

3.7 Your Rights

Under UK GDPR and EU GDPR you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Request erasure of your data (the 'right to be forgotten') where there is no lawful reason to continue processing
  • Restrict our processing of your data in certain circumstances
  • Data portability — receive your data in a structured, commonly used format
  • Object to processing based on legitimate interests
  • Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at info@myfunkygolf.com. We will respond within one calendar month. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the UK at www.ico.org.uk, or your local EU data protection authority.

3.8 Third-Party Processors

We share data with trusted third parties who process data on our behalf. All processors are bound by data processing agreements:

  • Shopify Inc. — e-commerce platform and order management
  • Payment providers — secure payment processing (specific provider [TO BE CONFIRMED])
  • Shipping and fulfilment partners — [TO BE CONFIRMED] for order dispatch and tracking
  • Email marketing platform — [TO BE CONFIRMED] for transactional and marketing emails
  • Analytics providers — website traffic and behaviour analytics (see Cookie Policy)

3.9 International Transfers

Some of our third-party processors may transfer data outside the UK or European Economic Area (EEA). Where this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the relevant authority.

3.10 Security

We use industry-standard security measures including SSL encryption, access controls and regular security reviews. Payment data is processed by PCI-DSS compliant payment providers and we do not store full card numbers on our systems.

3.11 Children's Privacy

Our store is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

3.12 Cookies

We use cookies and similar technologies. Please see our Cookie Policy for full details.

3.13 Changes to This Policy

We may update this Privacy Policy from time to time. The 'Last updated' date at the top of this page will reflect any changes. We will notify you of significant changes by email or prominent notice on the website.